Contemporary American dining with an up-to-date fusion twist - that is the formula for the runaway success of Blue Frog, since it opened its first restaurant in Shanghai in 2003. Acquired by AmRest in 2017, it is now the leading western casual dining brand chain in China, delivering much more than the classic "cocktails and grill." Every year, we delight more than 5.5 million customers, and earn the recognition of our guests, our employees and awards from leading media. We strive to exceed customer expectations through a uniquely differentiated position from the competition. Our mission is to make Blue Frog your favorite community gathering place, where you can enjoy unique tastes and flavors, friendly service and a relaxing atmosphere. Here we bring hearts closer. Together, with our customers, we have created 50,000+ touching stories on the stories’ wall from our famous 100-Shot Challenge.